As we rapidly approach the new year, we are rapidly gaining new details of Sammy’s “Next Big Thing”. Also known as “Project J”, the Galaxy S IV is expected to have top-line features like a brand new quad-core Exynos processor, a 13MP camera and most noteworthy— a revolutionary display. While the expected 441 ppi density of the display is sort of been there, done that already, the Galaxy’s S IV’s potentially unique display will have something competitors will not have: an unbreakable plane. Similar to earlier reports we’ve heard in the past, analysts expect to see not only an unbreakable display panel in the Galaxy S IV, but they expect that consumers will eventually see possibly a bendable-type display material as well. Adding fuel to the rumor fire, Samsung is reported to begin production organic light-emitting diode (OLED) displays in the first half of 2013, which will be seen in the Galaxy S IV or Galaxy S V smartphones, as indicated by analyst Mark Newman of Stanford Bernstein in Hong Kong:
“Eventually, they’ll have unbreakable and flexible displays. Either the Galaxy S IV or S V will have unbreakable and even possibly flexible and foldable displays by 2014. That’s going to be a game-changer.”
You know what they say folks— when there’s smoke, there’s fire. It’s looking more and more like the next Galaxy(s) are going to be straight up beastly (and revolutionary) devices. Your move Apple & HTC?
We just reported on Google’s and Motorola’s secretive and super forward-thinking X Phone, and part of that story was about the heavy emphasis that Google is willing to put into marketing the device. In the story, we heard that Larry Page told Motorola that he is willing to allocate a significant amount of funds into marketing the X Phone. Well, now we know where a portion of those funds are going: to Brian Wallace’s salary. Google just nabbed Samsung’s Vice President of Marketing, Brian Wallace, who helped push Samsung into the Android success story that it is today. Wallace spent the last year working at Samsung and is responsible for the passive-aggressive (and highly successful) “The Next Big Thing Is Already Here” campaign that took swings at Apple’s most devoted fans. Before that, Wallace worked for over ten years at RIM, where he tried to help the struggling Blackberry maker make a turn around. Today, Brian Wallace will sit at the helm of Motorola’s marketing strategies, and hopefully will push the fledgling company back into the powerhouse territory where it used to reside. Let’s hope this all ties into the thickening plot of the Google/Motorola Super X Phone.
