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Sunday 2 December 2012

Sony overtakes HTC for second place in UK Android market


Good news for Sony, bad news for HTC. The latest figured show the Xperia manufacturers outselling HTC over the past summer in the UK. Sony moved 500,000 Android phones compared to HTC’s 440,000. They both lost market share to Samsung, however, who maintains first place with a whopping 3.2 million Android phones for comparison.
This news shows Sony’s new intense smartphone drive appears to be having some success, and if Sony does announce their new flagship in early 2013, they stand a good chance to eat up even more market share. Sony did say they though its recent restructuring to become Sony Mobile, as well as the James Bond marketing tactics, has caused a “positive reaction” with consumers, and the numbers seem to agree.
source: Mobile Today

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